ASICS launched version 2.0 of MY ASICS, an adaptive training program that helps runners train more effectively, for iOS and Android phones. The new apps are extensions of ASICS' popular web-based training program that helps runners track their runs, train more effectively with personalized, adaptive plans, and ultimately achieve their goals. The apps are free and available for download from iTunes and Google Play.
Upon opening the app, runners can immediately start tracking a run with GPS, or create a personalized training plan that is catered to their current strengths, goals, and abilities. After identifying key factors, such as distance, desired finish time, sex, and age, MY ASICS automatically generates a custom plan that outlines the right frequency, volume and intensity to achieve a specific goal. As runners train with MY ASICS, their plans adapt to improvement with user feedback, and can be adjusted to be easier or more difficult.
Goal of ASICS is to help all runners improve, and achieve their goals. MY ASICS plans are the best way to train because they structure your runs to build up your anaerobic threshold, which leads to improved endurance, faster times and better performance, said Raphael Mazoyer, digital marketing manager at ASICS corporation. "The launch of these two new apps gives runners a new piece of gear to not just track runs, but exponentially improve them. MY ASICS makes every run count."
My ASICS is currently available in 13 languages and 170 countries. The new apps are available in the United States, Japan, United Kingdom, Norway, Sweden, Denmark, Finland, Switzerland, The Netherlands, Belgium, Italy, Germany, France, Spain, Portugal and Austria. Free plans are available for marathon, half marathon, 10km, 5km, 10 mile and 5 mile distances. My ASICS marathon plans range in length from 12 to 42 weeks and you can train from two to four days a week.
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